PoolFlow offers plans for businesses of all sizes. Choose based on your needs and growth stage.
Plans
Free — $0/month
Get started with no commitment.
- 3 bookings per month (hard cap)
- Satellite pool measurement
- Instant Stripe checkout
- Customer portal
- Email notifications
- "Powered by PoolFlow" branding shown
- Self-service docs (no email support)
Launch — $29/month
Go pro with unlimited bookings.
- Unlimited bookings
- Remove PoolFlow branding
- Request-a-quote option
- Email support
Pro — $79/month
Full toolkit for growing businesses.
- Everything in Launch
- SMS alerts
- Discount codes
- Change orders
- Pricing zones
- Priority email support
Performance — $149/month
Scale with multiple staff.
- Everything in Pro
- 3 team seats included (+$10/seat after)
- Staff assignment
- Booking & revenue reporting
- White-glove onboarding
- Priority email + SMS support
What's included in all plans
- Booking page
- Satellite pool measurement
- Stripe payment processing
- Customer portal
- Email notifications
- Job management
- Upsells
Annual billing
Save ~17% with annual billing:
- Launch: $24/mo ($288/year)
- Pro: $66/mo ($792/year)
- Performance: $124/mo ($1,488/year)
Free plan limit
On the Free plan, you get 3 bookings per month. When you reach the limit, new customers see a message to contact you directly. The limit resets on the 1st of each month.
To remove the limit, upgrade to Launch ($29/mo) for unlimited bookings.
Free trial
New accounts on paid plans get 14 days free. No credit card required to start.
During trial:
- Full access to Pro features
- Unlimited bookings
- No charges until trial ends
After trial, add payment to continue. Your data stays intact.
Changing plans
Upgrade or downgrade anytime in Settings → Billing.
Upgrading: New plan starts immediately. You're charged the prorated difference.
Downgrading: New plan starts at next billing cycle. You keep current features until then.
Cancellation
Cancel anytime in billing settings. You keep access until the end of your paid period.
After cancellation:
- Your booking page goes offline
- You can still access data and exports
- Subscriptions you've created continue (they're on your Stripe account)
To reactivate, just re-subscribe.
Team members
Team members are available on the Performance plan. The plan includes 3 seats (you + 2 team members) at no extra cost. Additional seats beyond 3 are $10/month each.
See the Team Members article for details.